Utilizing Adobe Experience Cloud to Manage Your Customer Journey

Sara Wetmore • Jun 02, 2022

Every day, we encounter brands that want to better manage their customer journey. As this blog post points out, prominent brands like IBM have already made the switch to Adobe Experience Cloud to achieve this goal. According to Adobe, their applications “enable IBM to further unify content and data across the organization, while activating insights through account-based marketing.” Additionally, IBM has integrated Workfront into their toolkit to collaborate and maximize the efficiency of their teams. Even Marketo Engage is helping them make data-driven decisions to personalize each digital touchpoint. This case study serves as evidence that the Adobe Experience Cloud and its host of other enterprise applications can help any organization improve their customer experience with speed and efficiency. 

 

At Hoodoo, we are able to navigate this process for you by migrating to Adobe’s powerful suite of applications so you can grow your business. Contact us and let’s discuss the many possibilities. 


Hoodoo The Next Evolution: Rightpoint
16 Mar, 2023
Hoodoo is now Rightpoint, and we couldn’t be more excited to have a new name, a new look, and new capabilities.
By Kim Melton 29 Nov, 2022
Google is sunsetting Google Analytics - and a lot of people are left wondering what to do next. Don't worry - we have a plan (and a team) that can help.
By Sara Wetmore 22 Nov, 2022
A recent Forrester report evaluated enterprise marketing software - from Adobe to SalesForce and more. Find out how Adobe fared against their competitors across 25 different categories.
Show More
Share by: